
Founder and Managing Partner, Forerunner Ventures
Consumer VC pioneer, Forerunner Ventures founder
Kirsten Green founded Forerunner Ventures in 2012, pioneering the modern consumer VC category. She began her career as an equity research analyst covering retail and consumer stocks at Banc of America Securities. Green has led the firm to raise over $2B from institutional investors, most recently closing Fund VII at $500M, bringing total AUM to nearly $3B. She has made more than 100 investments and appeared on the Forbes Midas List for ten consecutive years. She has been named to Time's 100 Most Influential People and Forbes' World's 100 Most Powerful Women. She holds a BA in Business Economics from UCLA and is a licensed CPA and CFA charterholder.
Backs founders who understand human needs before markets demand them — consumer businesses built at the intersection of product insight and behavioral change.
Typical check: $1M–$20M
Based in: United States (North America)
Warby Parker
Direct-to-consumer eyewear, IPO 2021
Dollar Shave Club
DTC grooming; acquired by Unilever for $1B
Glossier
DTC beauty brand; board member
Chime
Consumer neobank
Faire
B2B wholesale marketplace; board member
Jet.com
E-commerce marketplace; acquired by Walmart for $3.3B
Bonobos
DTC men's apparel; board member, acquired by Walmart
Ritual
Vitamin and supplement brand; current board member